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The past three years, however, have brought a proliferation of cheap, prepaid cellphone plans with unlimited text messaging. In 2009, Americans received some 2.2 billion text messages that they identified as spam, by the estimate of Richi Jennings, an independent market analyst. But even that figure doesn’t capture the biggest boom, which has come in just the past few months, according to Cloudmark, a San Francisco-based firm that provides messaging security for major wireless carriers.
”) Rather, they use customized computer programs to generate and send hundreds of messages in a matter of minutes, varying the wording, capitalization, and punctuation to evade the phone companies' rudimentary spam filters.Blocking messages from the Internet is also unlikely to cut down on the volume of spam you receive.Sending texts from the Web used to be a popular method for mobile spammers, who could try endless random combinations of numbers in hopes of a few hits. ’ ” says Mike Reading, Cloudmark’s director of technology for the Americas. To end reply STOP.” Annoyed, I typed “STOP” and hit send. “Six months ago, when I would tell people I work for an anti-spam company and work on mobile spam, they’d all wonder, ‘What’s mobile spam?